// pricing · pay as you grow
One plan. Every feature.
Priced to your business, not your wallet.
No feature gates, no enterprise upsell wall. You get the whole platform — B2B, custom apps, multi-store, the works — and your plan is simply the tier that fits your monthly orders and revenue. Plus a flat 0.5% per transaction. That's it.
Starter
$39/mo per store- Orders / mo
- up to 100
- Revenue / mo
- up to $25k
Qualify by meeting both lines.
- Most popular
Growth
$99/mo per store- Orders / mo
- up to 1,000
- Revenue / mo
- up to $250k
Qualify by meeting both lines.
Scale
$299/mo per store- Orders / mo
- up to 10,000
- Revenue / mo
- up to $1M
Qualify by meeting both lines.
Enterprise
Let's talkcustom- Orders / mo
- 10,000+
- Revenue / mo
- $1M+
Qualify by meeting both lines.
+ 0.5% per transaction (on your own Stripe rate) · 100 GB bandwidth / mo included · every feature included on every plan · apps à la carte.
Running a video or media-heavy store?
bandwidthEvery plan includes 100 GB of bandwidth each month. Past that — typical for video — it's a flat $0.02 / GB from a prepaid data balance you top up. You're never charged more than you've loaded, unused data rolls over, and if a balance runs dry your store quietly serves lower-bitrate media — it never goes down, and checkout is never throttled.
Your cost scales with you
predictable stepsCosts step up in clear brackets as your order volume grows — never a surprise per-order meter. Pass the next orders and revenue line, step up.
Included on every plan
no feature gatesSell anywhere
- Online store, cart & checkout
- Full checkout customization (theming)
- Apple Pay, Google Pay & PayPal
- POS for in-person ($25/location add-on)
Grow
- Every app available à la carte
- AI assistant — build & support, in one panel
- Built-in analytics & inventory sync
- SEO, rank tracking, autoblog, email & more
Scale
- Full B2B / wholesale (price lists, NET terms, quotes)
- Multiple stores under one login, switch freely
- Custom private apps + scoped API
- Granular staff roles & permissions
Questions
the fine print, plainlyWhy both orders and revenue?
You only move up a tier when you pass BOTH the order and the revenue line — so a high-volume, low-margin store is never bumped into an expensive plan on order count alone. It keeps pricing fair.
Are features locked to higher tiers?
No. Every feature — B2B, custom apps, multi-store, granular permissions — is included on every plan. You pay for scale, not for unlocking features.
What about payment fees?
Card processing is your own Stripe account's standard rate, plus a flat 0.5% platform fee. No surprise per-card-type surcharges.
Multiple stores?
Each store is its own subscription on the plan that fits it — and you switch between all your stores from one login. No bundling, no per-store math.
What about bandwidth for video?
Every plan includes 100 GB/mo. Heavy media beyond that is $0.02/GB from a prepaid data balance — you never overspend it, it rolls over, and a dry balance only lowers media quality (the site and checkout never go down).
Every growth tool included. Pay as you grow.
Shopify charges you for the platform and nickel-and-dimes you on apps. We bundle the apps and price on your actual business.